The brands that invest more in publicity

30-04-2019 by GuelphinFinitinissan It mediates

The present economic conjuncture causes that the consumption has recovered and is in evident growth. One of the first signs of the slow but constant economic recovery has been the gradual approach at the buying levels and of consumption €œpre-crisis€.

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X-ray of Generation Z, the new objective of the brands

29-04-2019 by GuelphinFinitinissan It mediates

At this point, practically everybody knows what is Generation Z and who compose it: the been born ones between 1995 and 2010, immediate predecessors of millennials. What is still an incognito to solve for many companies is how they behave as consumers, and how it is possible to be conquered to them as brand. He is target new and quite peculiar as we are going to see next.

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The users approve the publicity in mobiles

25-04-2019 by GuelphinFinitinissan He mediates

One of the critics more typical than has been attributed to him to the publicity, in anyone of its formats or channels in which it is emitted, is its invasividad, something that causes that its effectiveness is reduced considerably. The hearings online, as much in computers as in mobiles, are especially active at the time of complaining it.

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Which are the most excellent brands for the Spaniards

20-04-2019 by GuelphinFinitinissan It mediates

CEn the times that run, in that it predominates a constant change and evolution in the tendencies of consumption and the form to elaborate marketing strategies, we found a phenomenon that always has existed, but that today superb much more. The Spanish consumer always has been demanding, does not fit doubt. But the relation brand-client has intensified, and at the moment the exigency is much greater if it fits. 

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